TD Canada Trust Homeowner
Confidence Poll Quebec Fact Sheet
The first annual TD Canada Trust Homeowner
Confidence Poll surveyed adult Canadians, from across the country,
to explore the impact of the current economy on
Canadian’s home and housing decisions.
National highlights:
- Out of the Canadians who had plans to renovate their homes, the
majority of them (53%) are moving forward as planned or doing even
more renovations.
- 92% of homeowners said that the current state of the economy
has not required them to consider selling their home.
- 63% of Canadians surveyed said they feel the current economic
situation is a good opportunity to purchase a home.
- 72% of Canadians surveyed who are thinking of putting their
home on the market said they are concerned that the economy will
affect their ability to sell in the next year.
- Canadians were divided when asked if they are taking measures
to save more:
- 37% said they are taking measures to save more,
- 33% said they are planning to put more towards debt,
- And, almost one-third (30%) said they are making no changes to
their financial strategy.
Quebec highlights:
- 52% of Quebeckers who had plans to renovate their homes are
moving forward as planned or doing even more renovations.
- 92% of homeowners in Quebec said that the current state of the
economy has not required them to consider selling their home.
- Of Quebec residents who were polled, 55% think that the current
state of the economy is a good opportunity to purchase a home.
- Of Canadians polled who are thinking of putting their home on
the market, Quebecers are the least concerned that the economy will
affect their ability to sell in the next year 54%.
- When asked if they are taking measures to save more, the
responses from people in Quebec were almost evenly divided with:
- 32% taking measures to save more.
- 32% planning to put more towards debt.
- 33% making no changes to their financial strategy.
About the TD Canada Trust Homeowner
Confidence Poll:
- The survey was conducted by Angus Reid Strategies on January 6,
2009 with English and French speaking Canadians aged 18+, using the
Angus Reid Daily National Omnibus.
- The sample size included 1,003 men and women.
For further information:
Carolyn Abbass/ Karen McCullough
Paradigm Public Relations
416-203-2223
cabbass@paradigmpr.ca /
kmccullough@paradigmpr.ca
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