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TD Helps World Pride Come to Toronto

Toronto was named the host city for World Pride 2014 - an international arts and culture event. World Pride aims to promote lesbian, gay, bisexual and transgender (LGBT) issues through parades, festivals and a number of other activities.

The official announcement was made on October 18 from St. Petersburg, Florida. Toronto’s bid presentation included a video and public addresses by representatives of Pride Toronto, Tourism Toronto, the Toronto Police Service and TD Bank Financial Group. The final two cities vying to host World Pride were Toronto and Stockholm, Sweden. Needing a two-thirds majority vote to win, a second round of voting took place resulting in a resounding 78% yes for Toronto.

“TD is the Premier Sponsor of Toronto’s Pride Week and we are thrilled the city will be hosting this world event,” said Scott Mullin, Vice President Government and Community Relations, TD, who presented part of the bid. “One of the key strengths of Toronto’s bid was its collaborative approach to include a wide range of partners such as organizers, major sponsors like TD, and the Toronto Police Services.”

World Pride 2014 will also coincide with Pride Toronto’s 30th anniversary year meaning the Pride Toronto team will be busy planning festivities including:

  • An opening ceremony featuring a parade of nations
  • Three parades
  • An international human rights conference
  • A wall of remembrance in honour of the 45th anniversary of Stonewall
  • An AIDS candlelight vigil

“Toronto’s Pride Week already attracts over one million visitors, and with an extra 250,000 people expected to attend World Pride in 2014, this monumental celebration will spotlight Toronto as a leader in promoting diversity and acceptance among all of our communities,” adds Mullin.

This announcement was timely for TD’s Employee Pride Network, which recently surpassed the 1000-member mark! Formed in 2005, the Network is comprised of employees from across TD in and around eight Canadian cities: Vancouver, Calgary, Edmonton, London, Ottawa, Toronto, Kitchener-Waterloo and Montreal. A ninth network will soon be launched in Mississauga/Peel/Halton Region. The network is open to all TD employees.

“The Pride Network keeps employees engaged and informed on what’s happening at TD in the LGBT community,” said Amin Sunderji, Senior Manager Corporate Diversity at TD. “Over the past four years, our membership has grown dramatically proving that we all know or work with someone who is part of the LGBT community. World Pride 2014 will reinforce that point on an international level.”

TD Pride photo of TD employees participating in Pride Week 2009 activities.