What is Growth Investing?


Many new investors may be unsure of what growth-based investing entails. If you are interested in learning what growth investing is, check out the tools and resources available in this video to help you learn more about growth companies.

Key Takeaways

  • Growth investing is a strategy of buying stock in companies with greater potential to grow compared to their industry or overall market. 
  • Growth stocks typically fall into two categories – small cap and innovation companies.
  • Small cap are stocks that typically have a lower price per share, offering more potential for growth. 
  • Innovation companies are those that bring new products to market space such as technology and healthcare companies.
  • You should consider if you fit into a growth investor's profile, prior to investing

Investing in growth stocks can be one of the ways to earn wealth in the stock market. However, the key lies in researching and investing in stocks that aligns with your investment goals. Companies that are considered growth stocks typically operate in a large and expanding market; have sustainable competitive advantage; profitable cash flow; a repeat business model; strong historical price increases and strong leadership. 

As growth stocks are expected to outperform their peers due to strong growth potential of the underlying company, they trade at a high price/earnings (P/E) ratio and may be considered overvalued. Moreover, their stock prices may drastically fluctuate based on the information released about the company, which could be related to sales, revenue or future earnings. Hence, investing in growth stocks may turn out to be risky if the company doesn’t perform well. 

Generally, growth investors have moderate to high risk tolerance with typical investing timeframe ranging from medium to long-term.

Researching the right growth stocks to invest in can be a time-consuming exercise. However, there are a few tools available these days that can help make this process easier. For example, the screener tool, available in WebBroker, can let you create a list of stocks based on certain fundamental criteria and may help you make an educated decision toward building your portfolio.


Ready to start investing on your own?

We offer two services for self-directed investors: TD Direct Investing with a variety of platforms and advanced tools; and TD Easy TradeTM, a simple, streamlined, mobile-only, trading app.


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